Life Insurance Planning

Determining Your Life Insurance Needs

Protect what matters with the right amount of coverage

Every family’s needs are different—which is why we don’t believe in one-size-fits-all insurance advice. We help you determine the appropriate level of life insurance based on your goals: whether that means covering lost income for a spouse, paying off a mortgage, funding your children’s education, or creating a legacy for future generations. For business owners, insurance may also be used to fund buy-sell agreements or protect against the loss of a key employee. We ensure your coverage aligns with your life stage and broader financial plan.


Term vs. Permanent Insurance

Understand your options and choose with confidence

One of the most common questions we hear is, “Should I get term or whole life insurance?” The answer depends on your goals. Term life insurance offers affordable protection for a set period—great for temporary needs like income replacement during working years or covering a mortgage. Permanent insurance (including whole life and universal life) offers lifetime coverage and may include a cash value component, making it suitable for long-term planning, estate liquidity, or charitable gifting.


As independent financial advisors, we help you compare these options objectively. Sometimes a combination of both makes the most sense. Our goal is to recommend the right structure for your specific needs—not to sell you a policy.


Insurance as a Planning Tool

Go beyond basic coverage—integrate insurance into your financial strategy

Life insurance can play a critical role in many areas of financial planning:

  • Income Replacement: Provide a financial cushion to your spouse and dependents if something happens to you.


  • Debt Payoff & Mortgage Protection: Eliminate large debts like your mortgage or business loans so your family isn’t burdened.


  • College Funding: Use life insurance proceeds to ensure your children’s education is fully funded.


  • Business Continuity: Fund buy-sell agreements and protect against the loss of a partner or key employee.


  • Estate Planning & Inheritance: Provide estate liquidity or equalize inheritances between children (e.g., if one inherits the business, another can receive insurance proceeds).

We work to ensure your insurance policy isn’t just a standalone product—but a thoughtful component of your full financial picture.


Reviewing Existing Policies

Keep your life insurance up to date and working for you

Many clients come to us with existing life insurance policies they purchased years ago—sometimes through work, sometimes through an agent. We offer independent policy reviews to assess whether your coverage is still appropriate and cost-effective. Life changes like marriage, children, divorce, or starting a business can all impact your insurance needs. We’ll also help confirm that your beneficiary designations are current and coordinated with your estate planning documents to avoid conflicts.


If updates are needed, we’ll guide you through your options without pressure—our role is to advise, not sell.

Family of three smiling for the camera. Man in sweater, woman in red, holding child in sweater. Against brick.